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K-Vant now comes in a new look

What you need to know:

Gracing the event, the deputy minister for State in the Prime Minister’s Office responsible for Policy, Parliamentary Affairs, Labour, Employment and the Disabled, Mr Antony Mavunde, said one of challenges facing industrialisation in Tanzania is inadequate promotion and poor quality.

Dar es Salaam. Mega Beverage Company Limited, the producer of popular spirit brand K-Vant, has now introduced into the market a new package for K-Vant Premium Spirit. The new packaging does not come with prices changes, according to the firm’s marketing director, Mr Marko Maduhu. “We decided to change the package simply to give consumers a product with a much more appealing look,” he said.

Gracing the event, the deputy minister for State in the Prime Minister’s Office responsible for Policy, Parliamentary Affairs, Labour, Employment and the Disabled, Mr Antony Mavunde, said one of challenges facing industrialisation in Tanzania is inadequate promotion and poor quality.

To overcome the challenges, he advised manufacturers to take an active role to supplement government’s efforts to widen the market. (The Citizen Reporter)