Bora Industries enjoys business expansion to neighbouring states

Dar es Salaam. Bora Industries Limited — manufacturers of footwear for both industries and non-industries — plans to extend its export markets for its footwear.

The company’s production and marketing manager, Ms Celina Nyambo, said the company currently exports footwear to Uganda, Rwanda and DR Congo.

They include safety and military boots.

She said the durability and reasonable price for the company products has remained the major factor for increased markets, both local and exports.

She said the company capacity is to produce 12,000 pairs of safety boot, 300 pair of school and fashion shoes and 25,000 pairs of military boots per month.

Ms Nyambo noted that currently the company targets mining, oil and gas companies and others that need safety shoes, the government for military boots as well as households for fashion and school shoes.

“Our prices are nearly half of the market prices, so this is the major attraction of our shoes,” she said.

The minister for Industry, Trade and Investment, Mr Charles Mwijage, challenged the company to start producing quality shoe soles for domestic market since the demand is high.

Mr Mwijage was speaking at the weekend during an official launch of a new shoe ‘safety boot’ brand produced by Bora Industries.

“The company has imported a modern machine from Germany for manufacture quality shoe soles. So use that opportunity to produce quality shoe soles to meet the local demand.”