Airtel Money blitz starts with a bang
Airtel Tanzania managing director Sunil Colaso speaks in Dar es Salaam yesterday during the official introduction of the firm’s special campaign that will see an advert – bearing a cartoon called “Mr. Money” – appearing in various media outlets with different messages of what the service (Airtel Money) entails and what it does. Related article on page 14. PHOTO|COURTESY OF AIRTEL
What you need to know:
Airtel Tanzania yesterday officially launched its “Mr Money” campaign to promote the use of its mobile money transfer service, Airtel Money.
Dar es Salaam. Airtel Tanzania yesterday officially launched its “Mr Money” campaign to promote the use of its mobile money transfer service, Airtel Money.
Under the campaign an advert bearing a cartoon called “Mr Money” will appear in various media outlets with different messages about what Airtel Money entails and what it does.
The firm’s managing director, Mr Sunil Colaso, officially launched ‘Mr Money’ here yesterday describing it as a friend and well-wisher who will address all concerns and help the customers to understand the various advantages and use of Airtel Money.
“Mr Money will be your guide, who will help you do more with your Airtel money. He will address any worries/clarifications that one undergoes when transacting via Airtel Money,” he said. (Related photo on page 24)
