Shakira tops list of highest-earning F1 WAGs on Instagram
What you need to know:
- The Colombian pop star, who is rumored to be dating British driver Lewis Hamilton, earns more than $238,825 per post on the social media platform.
Singer Shakira has emerged as the highest-earning Formula One (F1) WAG on Instagram, according to a new study by BestBettingSites.com has revealed.
The Colombian pop star, who is rumored to be dating British driver Lewis Hamilton, earns more than $238,825 per post on the social media platform.
Shakira has 87.6 million Instagram followers, far more than Hamilton's 33.9 million. This gives her a significantly larger audience to market to, which translates into higher earnings from sponsored posts.
In second place on the list is Kelly Piquet, daughter of racing legend Nelson Piquet. The Brazilian model and columnist, who is dating Dutch F1 star Max Verstappen, earns close to $3,500 per Instagram post.
Lily (Muni) He, a Chinese professional golfer who has been dating driver Alexander Albon since 2019, ranks third. She could earn over $2,900 per Instagram post.
Rounding out the top five are sports journalist Melissa Jiménez, who is rumored to be dating Fernando Alonso, and Portuguese model Francisca (Kika) Cerqueira Gomes, who has been spotted alongside Pierre Gasly.
Jiménez earns an average of $2,500 per Instagram post, while Cerqueira could earn nearly $2,300 per post.
The study by BestBettingSites.com analyzed the Instagram follower counts and engagement rates of all F1 WAGs to determine their potential earning power. The study also took into account the average cost of sponsored Instagram posts for celebrities with similar follower counts.
Shakira's top spot on the list is no surprise. She is one of the most popular celebrities in the world, and her Instagram account is one of the most followed.
Her large following and high engagement rates make her a valuable asset to brands looking to reach a large audience.
