Coca-Cola empowers women food vendors in Korogwe
Ms. Jokate Urban Mwegelo Secretary General – UWT (third right) and Salum Nassor, Director of Public Affairs, Communications, and Sustainability at Coca-Cola Kwanza (third left) pictured with some food vendor commonly called Mama after handover of daily working tools
Coca-Cola Kwanza Ltd, has successfully supported a total of 574 women food vendors in Korogwe as part of the Mwanamke Shujaa campaign, meaning “A Brave Woman”. This initiative is part of the company's commitment to economic empowerment for women.
In collaboration with Oryx Gas Tanzania, the Institute of Social Work (ISW), Korogwe FM, and TK FM Radio, Coca-Cola Kwanza Ltd provided the beneficiaries with essential support to enhance their businesses and promote economic empowerment.
Each woman received cooking equipment, clothing items, and participated in crucial business and entrepreneurship workshops.
The workshops focused on key areas such as bookkeeping, customer care, stress management, and capital growth.
The handover ceremony, held at the Korogwe Council Hall, was graced by William Mwakilema, Korogwe District Commissioner, and Ms Jokate Urban Mwegelo, his predecessor and a newly appointed Secretary General - UWT as the special guest.
As part of the support, each woman received a 15kg gas cylinder, a two-plate gas cooker, an apron, a cooking table, and a crate of soda. This year, the Mwanamke Shujaa campaign has empowered a total of 1,400 women, solidifying Coca-Cola Kwanza Ltd’s commitment to economic empowerment for women.
A section of Korogwe based food vendors commonly called Mama Ntilie stands before their daily working tools after being handed to them by Coca-Cola Kwanza Ltd.
Mr William Mwakilema expressed his gratitude towards Coca-Cola Kwanza Ltd and Oryx Gas Tanzania for their timely support. He emphasized that this initiative not only enhances food vendor operations but also aligns with the government’s clean energy agenda.
Ms Jokate Urban Mwegelo urged the women to leverage the skills and resources they have received for their prosperity. She emphasized the importance of women’s active engagement in economic activities.
Salum Nassor, Director of Public Affairs, Communications, and Sustainability at Coca-Cola Kwanza, reiterated the company’s commitment to creating shared opportunities for businesses and the communities they serve. He emphasized the company’s growth strategy in creating inclusive growth opportunities for communities, women, youth, and people with disabilities.
Mr. Evarest Kisaka, the Oryx Gas Sales Manager, stated his company’s dedication to supporting enterprises and society in boosting the economy, increasing the usage of gas in the country, and preserving the environment.
The Mwanamke Shujaa campaign is making a significant impact in the lives of women food vendors in Korogwe, and it is a testament to the collaborative efforts of Coca-Cola Kwanza Ltd, Oryx Gas Tanzania, the Institute of Social Work, Korogwe FM, and TK FM Radio.
This event marks the second of the three initiatives planned for the Tanga region this year. Coca-Cola Kwanza Ltd remains committed to fostering economic empowerment for women in the region.
