Over 300,000 African youth benefit from digital business training
A group of youth who received digital business training celebrate after the conclusion of the session provided by the non-governmental organization Her Initiative, which has been running effectively since August 2024. The event took place in Morogoro on Thursday, February 20, 2025. PHOTO | JUMA MTANDA.
What you need to know:
- Her Initiative Project Officer, Ms Nusura Miyonga, said on Thursday, February 20, 2025, that the Going Beyond project is providing digital business education to youth in four African countries.
Morogoro. Over 300,000 entrepreneurial youth from Tanzania, Malawi, Côte d'Ivoire, and Zambia are benefiting from digital business training aimed at equipping them with essential skills for business, including new ways of studying digitally.
Her Initiative Project Officer, Ms Nusura Miyonga, said on Thursday, February 20, 2025, that the Going Beyond project is providing digital business education to youth in four African countries.
She stated that Tanzania’s youth have embraced the initiative in the Dar es Salaam, Morogoro, and Arusha regions, noting that the project is expected to benefit over 300,000 young people in the next five years.
Furthermore, she said the project started in Tanzania in August 2024, offering training for young people aged 18 to 35 on growing entrepreneurial businesses while also equipping them with essential life skills for their future.
“The Going Beyond training, provided by Her Initiative in collaboration with Digital Opportunity Trust (DOT) and the Mastercard Foundation, will benefit over 300,000 youth across four African countries. The project aims to equip them with vital business skills, including learning new ways to study digitally,” she said.
Ms Grace Emmanuel from Morogoro shared her success story, saying she previously worked in a women’s hair salon, styling and washing clients' hair. She testified that after attending the training, her client base has grown.
“Before the training, we used to receive about five clients a day, but now we have more than 15 clients. This is after receiving training on marketing strategies, particularly how to use social media,” said the 24-year-old.
“Now, we post the hairstyles on newly created online accounts for clients’ follow-up and business endorsements, which wasn’t the case before,” she added.
The Morogoro Chamber of Commerce, Industry, and Agriculture (TCCIA) Executive Director, Ms. Mona Mapunda, said the chamber, established with government support, manages the private sector and supports businesses.
She said that in addition to advocating for policy and legal changes, TCCIA helps businesses by issuing certificates that facilitate cross-border trade without the barriers of unpaid border taxes.
“TCCIA works to amplify the voices of businesspeople through meetings of the district business councils. We believe youth entrepreneurs should be granted three years of tax relief once their businesses are established, similar to the periods granted to other investors,” said Ms Mapunda.
