Arusha resident wins BMW X1 in NBC Premier League campaign
Massana Gibril (seated inside the car), the winner of the BMW X1, the grand prize in NBC Bank’s ‘Shinda Mechi Zako Kinamna Yako’ campaign, tests the vehicle’s quality shortly after receiving the award over the weekend in Dar es Salaam. On the left is NBC Bank’s Financial Controller Veronica Kanyama. PHOTO | COURTESY
What you need to know:
- The initiative encourages a mindset of aiming for victory in every endeavour, inspiring customers and the wider community to establish a culture of saving and setting goals
Dar es Salaam. NBC, through the Mainland Tanzania Premier League, has reiterated its commitment to fostering individual achievements among its customers by promoting a winning philosophy inspired by football.
The initiative encourages a mindset of aiming for victory in every endeavour, inspiring customers and the wider community to establish a culture of saving and setting goals.
The aim is to help individuals reach various objectives, especially in economic and social spheres, including business development and growth.
NBC’s Director of Retail Banking, Elibariki Masuke, said: "When we say 'Shinda Mechi Zako' (win your matches), we are inspired by the beautiful game of football, where NBC proudly serves as the principal sponsor of three major leagues in Tanzania, including the prestigious NBC Premier League."
He added: "We are integrating that football philosophy into day-to-day life, believing in the aspirations of our customers to achieve their economic and social goals—whether it's building and expanding their businesses, educating their children, or pursuing personal dreams. Our campaign aims to facilitate their journey toward these successes."
Masuke noted that the BMW X1 was one of two similar prizes, emphasising that more customers still have the chance to win similar awards, along with various other incentives, including cash prizes, mobile devices, laptops, refrigerators, tablets for children, health insurance, and modern cooking appliances.
Massana, a sports enthusiast and long-time customer of NBC, expressed his satisfaction with the bank's services, which include financial transactions and loans, as well as NBC's support for his favorite sport, football.
"I have been a long-time customer of NBC, and every time I reflect on their services, I feel even more encouraged to continue banking with them.
Alongside their sponsorship of my favorite sport, football, I am also impressed by the high-quality services provided with exceptional professionalism. This prize is not just a car; it symbolizes hope, success, and victory in my personal matches," he said.
"I will use this vehicle for my family's needs, to explore new opportunities, and to grow my business. Through this prize, I feel like a beacon of hope for other customers of this bank, proving that everyone has a chance to win," he added.
